Toby Keith to perform June 30 at Ford Park

From Spectra – On Saturday, June 30th Toby Keith and special guest, Texas Native, Granger Smith will take the stage at Ford Pavilion to celebrate the resilience of the Golden Triangle, Ford Park’s 15th Anniversary and the rejuvenation of the Pavilion.

“When the going gets tough the tough get going. That is Southeast Texas,” says Coondog Production owner and the show’s promoter Brent Coon. “Everyone rolled up their sleeves and took care of business after the Harvey flooding. We pulled through and now it's time to have the concert of the year to celebrate.”

This year, Toby honors the 25th anniversary of the release of his debut single with his aptly-named tour “Should’ve Been A Cowboy XXV Tour,” presented by Ford F Series, and brought to you by Beaumont Emergency Center.

“This is a great time to come together and celebrate the true spirit of Southeast Texas,” says Butch Frazier, CEO at Beaumont Emergency Center. “We are very excited to be a part of such a big event.”

Tickets to Toby Keith Should’ve Been A Cowboy XXV Tour go on sale Friday, May 18th at 10am and will be available for purchase online at, at the Ford Park box office, or by phone at 1-800-745-3000. Ticket prices start at just $30 for lawn seats, and range from $55 to $85 for reserved seating. Fans and patrons alike can sign up for the free Ford Park Insiders Club Newsletter online by clicking here for special concert announcements, pre-sale information, discounts and more!

Don’t miss the Ford Pre-Show Tailgate brought to you by Cat5 Resources and Griffith, Moseley, Johnson & Associates. The South Texas Ford Dealers Tailgate Alley, located on the Ford Midway, will include live local music, drink specials, and Market Basket Smokehouse Sausage & Boudin to kick off this amazing event. Gates to the Ford Pre-Show Tailgate will open at 5:00pm and will remain open until the start of the concert in the Pavilion at 7:00pm.

Tickets to the Ford Pre-Show Tailgate go on sale along with the concert tickets and will be $10. Purchase of a concert ticket is required to purchase a Ford Pre-Show Tailgate ticket.

Venue Management

Ford Park Entertainment Complex is a multi-purpose facility comprised of an arena, pavilion, exhibit hall, midway, and baseball/softball fields. Spectra provides Venue Management and Food Services & Hospitality at Ford Park Entertainment Complex.

About Spectra

Spectra is an industry leader in hosting and entertainment, partnering with clients to create memorable experiences for millions of visitors every year. Spectra’s unmatched blend of integrated services delivers incremental value for clients through several primary areas of expertise: Venue Management, Food Services & Hospitality, and Partnerships. Learn more at

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